Ricardo Chueiti

Market and Consumer Director

Aurora Coop

Ricardo Chueiti, Brazilian, married, has 2 children, graduated as a Chemical Engineer from the USP Polytechnic School, and has a postgraduate degree in Business Administration from Fundação Getúlio Vargas – SP and an MBA from the FIESC Business Academy - SC.
Ricardo has extensive experience in the food and beverage sector, holding leadership positions in Marketing and Sales in companies such as JDE Cafés, Pilão Professional, Pernod Ricard, Procter & Gamble, 3M and Accenture.
He currently holds the position of Market and Consumption Director at Aurora Coop, the 3rd largest industrialized protein conglomerate in Brazil, where he has worked for over 4 years, leading the areas of Marketing, Trade Marketing, Research & Development, Market Intelligence, SAC and Commercial Quality.

Peter Désilets

Director

Pacoon Sustainability Concepts

Peter Désilets is managing director and co-founder of Pacoon Sustainability Concepts with offices in Munich and Hamburg, Germany, the leading agency for sustainable packaging solutions in Europe and globally. The experts carry out holistic strategies and concepts since 2008 and create solutions in several fields of business. They are active in all kinds of packaging material, single use and reusable concepts and regulation monitoring for legal compliant packaging. Pacoon observes innovative technologies and work together with the entire supply chain.

Clarisse Toniatti

Strategy and Consumer Insights Manager

Alvoar Lácteos

Professional with over 15 years of experience in the Marketing area. Extensive knowledge in the areas of branding, product management and research (Nielsen, Kantar, BTS, Ad Hoc), digital, institutional communication and innovation, acquired through experience in large multinational and national companies in the industry and service sectors.

She has worked at Alvoar Lácteos since 2017, where she led major projects such as the rebranding of the Betânia brand and the launch of the Betânia Kids and Yobem brands. She is currently responsible for the Group´´s Strategy area, encompassing the areas of Market Intelligence and Consumer Insights.

Erich Shibata

Creative and branding diretor

Grupo Cimed

Director of Branding and Creation at Farmacêutica Cimed | BSPOK CCO.
A pioneer as the first Brazilian Astro Designer, Erich Shibata leads the creative transformation of Cimed, a reference in the pharmaceutical sector often compared to the “RedBull” of the industry. Heading the Branding and Creation department, he was responsible for innovating the brand´s “yellow lifestyle”, in addition to driving cutting-edge and technological initiatives at CimedX (space), elevating the company to new heights.
In parallel, Erich is CCO at BSPOK, a high-end design boutique specializing in the customization of helicopters, executive jets and luxury automobiles.

Felipe Fuccio

Associate partner

McKinsey

Associate partner in the São Paulo office, affiliated with the operations practice, with extensive experience in product development and supplies. More than 20 years of experience in various industries, 9 of which in consultancy. It has served the entire packaging chain, from raw materials to retail, including several packaging design and optimization projects.

Luciana Pellegrino

Executive Director of ABRE and President of WPO

ABRE / WPO

Executive Director of ABRE - Brazilian Packaging Association and President of WPO - World Packaging Organization, Luciana has a degree in business administration with an emphasis on foreign trade and a specialization in environmental sciences, both from Universidade Presbiteriana Mackenzie, and has also taken extension courses in design thinking from IIT and in Governance on Boards of Directors from IBGC.

Since 2002, she has headed ABRE - Brazilian Packaging Association - a business entity that brings together companies from all links in this production chain, leading the entity´´s initiatives in favor of the continuous improvement of Brazilian packaging, the competitiveness of the sector and its sustainable development. Responsible for ABRE´´s interface with the Government, partner entities, other links in the market and contributing to a more open dialogue with society. Since 2009, he has served as Vice President of Marketing at WPO - World Packaging Organization, contributing to the alignment of global objectives and vision for the future of packaging in our society. At the end of 2023, he assumed the presidency of the organization, intensifying his commitment to the advancement and improvement of the packaging sector globally.

Grazielle Parenti

Vice President of Sustainability and Corporate Affairs and Global Head of Value Chain Alliances

Syngenta

Grazielle Parenti has 30 years of experience and high representation in the Food and Agribusiness Industry, with experience at BRF, Diageo and Mondelez. Since July 2022, he has served as Vice President of Sustainability and Corporate Affairs at Syngenta. The executive also currently holds the position of Vice President of ABAG (Brazilian Agribusiness Association) and participates in the boards of directors of private and third sector institutions.
At Syngenta, leading the evolution of the company´´s ESG agenda, he is responsible for the areas of Institutional and Government Relations, Sustainability and Corporate Communication. With her vast experience in Sustainability, Grazielle has invested in dialogue and engagement with various agribusiness actors to move agendas that benefit us as a prosperous and conscious society. In October 2024, she was also appointed as Global Head of Value Chain Alliances at Syngenta Group.
Grazielle was also Global Vice President of Institutional Relations and Sustainability at BRF and also held the position of President of the Board of ABIA (Brazilian Food Industry Association), as well as President of the BRF Institute and Advisor to the Foreign Trade Advisory Council of the Ministry of Economy. She has a degree in Business Administration from Fundação Getúlio Vargas (FGV), an MBA with an emphasis on Marketing from FIA/USP and a postgraduate degree in Public Policy, also from FGV. She led the Agribusiness group of the BRICS Business Council and was the president of the Brazilian chapter of the BRICS Women Business Alliance.

Pedro Fernandes

Partner

McKinsey

Partner at McKinsey in the São Paulo office. Pedro joined McKinsey in 2018 after working in senior commercial positions at a large multinational beverage company. The focus of Pedro´´s work at McKinsey is to drive growth in consumer goods companies through the adoption of excellent business practices. Pedro has extensive experience in revenue growth management, go-to-market strategy and sales force effectiveness.

Bruno Pereira

Leader of ABRE`s Sustainability Committee and Leader in Sustainable Transformation

Ecopopuli

Experienced leader in sustainability and new business development. Currently focused on collaborating in scientific progress regarding bio-based thermoplastics, recycling and biodegradation.

He is also the leader of the ABRE Sustainability Committee.

Lina Wimmer

Senior Consultant

Circular Analytics

Lina Wimmer is a Senior Consultant at Circular Analytics and specialises in helping companies tackle the complex requirements of sustainable packaging. In her current role, she focuses on advising companies on how to comply with legal requirements and achieve their packaging goals. She holds a Bachelor´´s degree in Packaging Technology and a Master´´s degree in Packaging Technology and Sustainability.

Eduardo Terra

Managing Partner

BTR Educação e Consultoria

Managing Partner of BTR Education and Consulting. He is a member of the Board of Directors of several retail companies. He is a partner at HiPartners Venture Capital. He gives lectures at national and international retail events and is the author of several books and articles on retail and the consumer market.

Fredric Petit

Partner

Emerald

With over 20 years of corporate experience at DSM in plastics, fiber intermediates and fine chemicals in global business, innovation, sustainability and communication roles, Fredric is a Partner and Co-Lead for our Sustainable Packaging Innovation Fund.
Following his career at DSM, Fredric drove innovation at the start-up scale as CEO of Vibers, a company producing paper & cardboard, biopolymers and packaging materials from natural Miscanthus fibres.
Next to his broad corporate and start-up experience, Fredric brings to the team relevant materials know-how, his global network as well as his judgement and coaching skills.
He is an affiliate executive coach at IMD Business School, consultant, expert and mentor and has been recognized by the UN Global Compact (NL) as runner-up SDG Pioneer (2020). From 2011 until 2016, he chaired the EU working group CEN TC411 on bio-based products.

André Britto

CMO

Bauducco

André Britto is CMO at Bauducco® and is leading the largest rebranding in the brand´´s history. He has 20 years of experience in Marketing for large businesses with a focus on food. The executive has a degree in Administration from USP, an Executive MBA from FDC and an extension course in Business from Kellog Management School. He is on the list of the top CMOs of BR 2024 by Infomoney.

Erik Sosa

Technical Director

Oben Group

Chemical Engineer – Michoacana University of Mexico. In the development of engineering compounds from acetal resins, cellulose acetate, polyesters, polyamides and polypropylenes with impact modifiers, fiberglass and various mineral fillers. More than 30 years of experience in project engineering, process engineering, quality control, production, marketing and product development in BOPP, BOPET, BOPA, BOPE, CPP, CPE, metallized and solution-coated films and extrusion in different companies in Mexico, United States, Ecuador, Chile, Argentina and Peru. Currently Technical Director of the Oben Group.

Mariângela Jácomo

General Maganer - South America

Sonoco

Flavia Bartholomeu Campos

Packaging Development Director

Natura

With 20 years of experience in cosmetics, he returns to Brazil after a period in England heading packaging at The Body Shop, where he implemented refilling in stores, and also at Avon International serving markets in Asia, Europe and Africa. It has the great challenge of innovating to regenerate product packaging from the most reputable company in Brazil for 11 years.

Gabriela Onofre

CEO

Publicis Groupe Brasil

With more than 25 years of experience in Marketing and Innovation, Gabriela Onofre became CEO of Publicis Groupe in Brazil in August 2023. Before that, she was vice-president and partner at Unico for four years, scaling the operation from a medium tech company to the second most valuable SAAS and one of the unicorns in the Brazilian market. During his career, he also led the strategy for building and expanding international brands at companies such as P&G and Johnson & Johnson. The executive was recognized as Women to Watch by Meio & Mensagem and as one of the 100 outstanding women in Innovation by Época Negócios. A reference in creativity, data and media, Publicis Groupe is today the largest communications group in the world and the most valued on the market.

Nerida Kelton

Vice President Sustainability & Save Food

WPO

Nerida has worked in the packaging industry for over 23 years and is Executive Director of the Australian Institute of Packaging (AIP), which is the peak professional body for packaging training and education in Australasia. Passionate about sustainable and circular packaging and Save Food Packaging Design, she is project leader of the Save Food Packaging Consortium within the Fight Waste Cooperative Research Center and was packaging representative on the Department of Agriculture´´s National Food Waste Strategy Steering Committee, Water and Environment. She invests her time educating the industry about the important role packaging plays in reducing food waste and how Save Food Packaging´´s design can make a difference. She is also committed to helping educate and train packaging professionals in the importance of sustainable and circular packaging design and recognizing best practices in this area. Nerida believes that everyone has a role to play in minimizing the environmental impact on our planet.

Agustín Acuña

Sales manager

TECKDES

Agustin Acuña began his career at TECKDES as a young professional in the position of industrial designer for more than 20 years, being a fundamental part of the participation in innovation in the challenging packaging projects developed, achieving success stories in companies such as Unilever, CLOROX, DANONE, MOLINOS, etc.
He has been part of the commercial team for 10 years and Agustin is currently Sales Manager at TECKDES, providing all the knowledge acquired to continue adding value to the mass consumer industry, developing a close relationship with large accounts such as ARCOR, COCA COLA, PEPSICO, P&G, CEPAS, GRUPO AJE, ALICORP, etc. over all these years.

João Alves

Innovation Manager

Valgroup

Graduated in Chemistry from the State University of Londrina. With more than 15 years of experience in developing sustainable solutions for rigid and flexible packaging for the most varied consumer goods products, such as food, personal care, home care and industrial packaging.